Realize Club - Aftermarket Excellence
Siemens Digital Industries Software Otto-Hahn-Ring 6, 81739 Munich, Entrance North-East (Pferd), Germany
October 22, 2026 | 10:00 AM - 4:00 PM
Why Aftermarket Excellence now?
The aftermarket is increasingly becoming a crucial differentiator and growth driver. Companies face the challenge of supporting their customers throughout the entire product lifecycle, establishing new service offerings, and profitably leveraging the potential of AI and digitalization.
Experience how you can create sustainable added value for customers, operators, and service teams with the Siemens ecosystem and a continuous Digital Thread, from development to service execution. Learn how product, service, and customer data can be intelligently linked to increase efficiency, make more informed decisions, and enable new business models.
Special highlight
Look forward to the keynote "Leading in an Agentic World" by Prof. Dr.-Ing. Thomas Meenken.
As a former CTO of BHS Corrugated and a former executive at Zeiss and Roche, Prof. Meenken brings many years of experience in the digitalization of complex products and service organizations. Today, he advises companies on topics such as Artificial Intelligence, Digital Twin, and Systems Engineering and is a Professor for Technology of Scale at the Technology Transfer Center Kemnath of TH Deggendorf.
His keynote will shed light on current developments surrounding agentic AI and provide impulses for the future role of technology, leadership, and innovation in an industrial environment.
Key takeaways
- Clear definition of Product-Service Systems (PSS) and the added value of Service Lifecycle Engineering
- Understanding the Digital Thread across the entire service lifecycle and its economic impact
- Seamless collaboration of Teamcenter PLM, CRM, and Field Service for faster decisions and higher service efficiency
- Overview of the Siemens portfolio and complementary partner solutions for Service Lifecycle Engineering
- Concrete next steps for achieving measurable business results
- Cross-domain connection points in service: IT/OT integration, AI, Systems Engineering, and sustainability
Agenda
Welcome & Opening
Categorization of central challenges and opportunities in service-driven business models.
Keynote: "Leading in an Agentic World"
Prof. Dr.-Ing. Thomas Meenken - Professor for Technology of Scale, consultant for AI, Digital Twin, and Systems Engineering, as well as former CTO of BHS Corrugated.
The Vision "Product as a Service"
How product and service worlds merge and new, scalable revenue models emerge.
Product-Service Systems
Why PSS are the key to profitable services and what role PLM plays in this.
Siemens Digital Thread in Service
How continuous data throughout the service lifecycle creates real business value.
Experience the Digital Thread
Tour through our Digital Enterprise Experience Center with selected showcases.
Voice of the Partners
Practical use cases and concrete experiences from real projects.
Networking
Personal exchange in a relaxed atmosphere.