How to make 'green' and 'sustainable' mean something.

Sustainability Messaging: How to make 'green' and 'sustainable' mean something.

This webinar is for Sustainability Managers, Sales Managers, Marketing and Communication Professionals and CXOs.

What it's all about

What You'll learn in this webinar:
- The challenges and opportunities of sustainability messaging
- What is greenwashing, why it is relevant, and how to prevent it
- How to clearly communicate environmental benefits and product advantages
- Insights from Siemens best practices

Why Attend?
- Learn to avoid greenwashing and boost the impact of your sustainability communication
- Gain practical tips for transparent messaging
- Join our expert Laurent Tognazzi for actionable insights

Join the webinar live or watch it later on demand

Language: English
Cost: Free of charge

Benefits

• Learn about the dangers of greenwashing in sustainability messaging
• Gain insights on main rules of transparent sustainability communication
• Learn about best practices from Siemens
• Talk to our Experts

We are looking forward to meeting you in the event!

Agenda

• What is greenwashing and why is it relevant?
• How to prevent greenwashing and communicate clearly on your sustainability
• Examples of sustainability messaging in Siemens: Siemens EcoTech
• Questions and Answers