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case study

Reducing product development time by over 90 percent

Wisdom uses NX to support customers in speaker diaphragms design and development

Reducing product development time by over 90 percent

Wisdom Engineering Services Corp.

Wisdom Engineering has 30 years of experience in the electronics and semiconductor, medical and pharmaceutical and automotive and mold industries supporting and training customers on Siemens’ products. Wisdom also offers consulting and system customization services.

https://www.wisdom.com.tw/
Headquarters:
New Taipei City, Taiwan
Products:
NX
Industry Sector:
Automotive & transportation

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With Siemens product portfolios and specializations, we have evolved in the last 26 years from a CAD/CAM software supplier into a forward-looking system service provider for smart manufacturing and digital twinning technology.
Peter Lin, General Manager,
Wisdom Engineering Services Corp.

Wisdom Engineering Services Corp. (Wisdom) has marketed NX™ software in the Taiwanese market for about 30 years, serving the electronics and semiconductor, medical and pharmaceutical and automotive and mold industries. NX is part of the Siemens Xcelerator business platform of software, hardware and services. The company focuses on building long-term relationships and providing service maintenance for its clients.

“When communicating with new customers and introducing our products and value propositions, we highlight one factor that Siemens stresses all the time – we’ll never let our customer fail,” says Andy Lin, Wisdom’s deputy general manager. Lin believes this approach to ongoing support is one of the company’s most appealing points to prospective and current clients.

The value of knowledge

Wisdom places considerable importance on its knowledge and practical industry expertise to support customer relationships. The company is committed to ensuring that its years of sales, technical support experience and best practices are preserved and easily shared through an effective knowledge transfer plan. Customers appreciate knowing they can call on the company’s professionals at any time, whether they have worked with Wisdom for one or 10 years.

Wisdom earned a specialization using NX for its expert partner recognition. Siemens recognizes partners that exemplify advanced expertise and competency in a Siemens solution or industry. These Expert Partners are validated by customers and Siemens for demonstrating their superior business and technical acumen. Customers look for partners they can trust to solve their business challenges. The advanced training required to achieve this status helps build customer’s confidence knowing each will receive validated, specialized services and the highest technical standard of support.

Wisdom uses its expertise to provide insights into using NX and offers custom developments for other industrial applications using Siemens technology to help build lifetime customer relationships. Lin believes these relationships led the company to be recognized by Siemens as an Outstanding Performance Partner in 2017 and Top Expert Partner in 2020.

Making every CAD solution a personalized solution

Many of Wisdom’s customers use computer-aided design (CAD) solutions for mold designs in varied markets from lamp designs in the automotive industry to headphone diaphragm designs in the electronics industry. Notably, one customer spent excessive time using a standard version of CAD without any secondary development, where they had to do modeling with the native CAD commands, spending more time than expected with low efficiency. By using the system’s secondary development environment, based on Wisdom’s many years of experience in software usage training, they helped the customer reduce their regular modeling time so they could spare more time for other valuable development and innovation work.

After further evaluation, Wisdom implemented another custom solution that used electrical discharge machining (EDM) programming tools to create a simplified process with customized tools. By embedding customized tools in the software solution, they reduced the design timeline from a couple of days to under an hour.

Molding CAM to every need

Tong Tai Machine & Tool Co Ltd (Tongtai) is an industrial machine manufacturer operating in the Taiwanese market. The company has a history of issues in mechatronics and system engineering. They were working toward becoming a systems integrator in the automotive industry and expanding its portfolio to include printed circuit boards (PCBs) and laser machines. However, cross-system integration was proving to be time-consuming and slowed down customer delivery time. It also dealt with issues in post-sales service where any product-related issue that occurred after delivery required a product line expert to be dispatched.

Wisdom used its expertise with solution products to create a simulation that efficiently identified whether planned production could fulfill the customer’s needs. Wisdom also helped calculate estimated capacity while anticipating any potential production bottlenecks.

As a result, Tongtai engineers can now modify software designs when problems arise and reduce costs incurred during the assembly process. Additionally, they achieved a 20 percent increase in overall equipment effectiveness (OEE).

“With Siemens product portfolios and specializations, we have evolved in the last 26 years from a CAD/CAM software supplier into a forward-looking system service provider for smart manufacturing and digital twinning technology,” says Peter Lin, Wisdom’s general manager.

When communicating with new customers and introducing our products and value propositions, we highlight one factor that Siemens stresses all the time – we’ll never let our customer fail.
Andy Lin, Deputy General Manager,
Wisdom Engineering Services