Bringing together PLM and CRM to simplify manufacturing
Tune in to the latest podcast, industry leaders discuss a game-changing reality: critical engineering data has been locked in PLM systems for decades, accessible only to engineering teams. Meanwhile, service technicians and sales teams, the people who actually interact with customers and drive aftermarket revenue, have been working blind, relying on disconnected CRM tools that lack the "product truth."
The breakthrough: Siemens and Salesforce are democratizing PLM data, bringing it to the teams that need it most.
What this means for manufacturers:
Service Technicians can now see complete asset configurations before arriving on-site, including every upgrade, fix, and modification. They show up with the right tools, skills, and parts for first-time fix success. No more wasted truck rolls or return visits.
Sales Teams can identify upgrade opportunities instead of just performing basic fixes, maximizing customer ROI and driving recurring revenue through spare parts, service contracts, and product-as-a-service models.
Business Leaders can finally tap into the massive aftermarket revenue opportunity that's been left on the table, recurring revenue stream that differentiates them from competitors.
Watch the full video to know the full story!
Yishai Barak – Senior Director, Service Lifecycle Management, Siemens
Kerri Doyle – Senior Product Marketing Manager, Siemens